BJAN sets for 2021 Consumer Rights Day celebration, March 31

By allcitynews.ng

Journalists covering brands, advertising and marketing industry under the umbrella of Brand Journalists’ Association of Nigeria (BJAN) has announced its plans to hold the 9th Consumer Rights Day celebration on the 31st of March 2021.

The decision to mark this year’s event on the chosen date was as a result of the second wave of the COVID-19 pandemic which was envisaged to disrupt activities within the Marketing communication industry and the country at large.

The event which has the theme, ‘’Tackling Plastic Pollution: Challenges, Solution and Benefits’’ will hold at LCCI Event & Exhibition Center, Nurudeen Olowopopo Drive, Alausa, Ikeja, Lagos, by 9am.

Some renowned technocrats and captains
of the industry: Mrs. Sola Salako-Ajulo, President/Founder, Consumer Advocacy Foundation of Nigeria (CAFON), Ms. Ifeoma Okoye, Sustainability and Community Affairs Manager, Nigerian Bottling Company PLC, Ms Chineze Amanfo, Lead, Public Relations, 9Mobile, Mrs. Sade Morgan, Corporate Affairs Director, Nigerian Breweries PLC and Mr. Ayo Oluwatosin, member, Board of Trustees, Association of Communication Scholars and Professionals of Nigeria (ACSPN).will lead the discussion.

In the same vein, a seasoned communication expert, Mr. Bolaji Abimbola, Managing Director, Integrated Indigo Communications Limited will moderate the session.

Speaking on the event, Chairman of BJAN, Mr. Princewill Ekwujuru, said the association has made adequate preparations to ensure that the event is successful despite several challenges facing businesses currently.

“We understand the current economic situation in the country caused by the COVID-19 pandemic, hence the delay and preparations to mark this year’s Consumer Rights Day on 15th of March.

“We have carefully selected our speakers this year considering the theme as a way of raising awareness and engage consumers in Nigeria to adopt and promote more sustainable practices.”

In addition, he disclosed that this year’s theme is building on last year’s theme of ‘The Sustainable Consumer’, the campaign will focus on the central role that consumer advocates, governments and businesses can play in tackling the global plastic pollution crisis.’’

Also Ekwujuru appealed to corporate organizations and Marketing Communication agencies to be part of the event by partnering with the Associarion for successful hosting of the Consumer Rights Day celebration 2021.

According to the statement signed by the Chairman, Princewill Ekwujuru and the Secretary Ayobami Lukman Ishau, organizations like Nestle, Nigeria Breweries, Guinness Nigeria, 7-Up, Integrated Indigo Communications Ltd, Nigeria Institute of Public Relations, Lagos State Chapter and Association of Communication Scholars and Professionals of Nigeria (ACSPN) have indicated interest to partner BJAN on this event.

Brand Journalists’ Association of Nigeria (BJAN) is an umbrella body of Journalists that cover brands, marketing and advertising beat in Nigeria with over 100 members across Nigeria.